Gee Thanks, Just Bought It!

deluxe branding

We are HUGE fans of Caroline Moss — a reporter and author turned podcaster. Almost 200 episodes of Gee Thanks, Just Bought It! and countless recommendations later, Gee Thanks! has become a community-powered guide to what you should be buying and where you should be buying it. With thousands of Geezers sharing their finds and recs in her Facebook group, or hanging out over on the Gee Thanks! Instagram, it was clear that Caroline needed a cohesive and adaptable brand and icon system that could work across her multiple mediums, while still showcasing her fun and quirky personality!